CareWire Supports New and Future Growth, Names Troy Mashburn Vice President Delivery & Account Management

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Healthcare mobile communication platform provider CareWire, Inc. has hired Troy Mashburn as Vice President, Delivery & Account Management to support its accelerated growth trajectory.

A critical link between CareWire and its customers, Mashburn will be accountable for the entire customer lifecycle, including set-up and configuration, customer service, ongoing opportunity identification, performance monitoring, and customer reporting. In this role, he will build and sustain customer relationships to ensure the quality delivery and customer satisfaction that CareWire is known for.

“CareWire partners with our customers to develop communication and engagement programs that move the needle on critical objectives – to do this, not only is the right design important, but also the appropriate monitoring and optimization approach,” said Ken Saitow, CareWire CEO. “Troy will be responsible for architecting and implementing these processes. With his background and experience, he is well positioned to create scalable and strategic approaches to meeting the evolving needs of our current and future healthcare customers. We are excited to have him on board.”

Before joining CareWire, Mashburn was a Director at Next Street Financial where he provided strategic advisory services to drive small to mid-sized business growth and economic development. Before earning his MA in International Business and Development Economics from Tufts University, he was a Senior Associate with Stockamp and Associates, Inc. (now Huron Healthcare) where he helped improve the operating efficiency of high-performing hospital systems through streamlined revenue cycle management. Mashburn holds a BA in Economics and History and minored in Mathematics at Vanderbilt University.