Banner Health, The CU Healthcare Innovation Fund, The Froedtert & Medical College of Wisconsin Health Network, WellSpan Health Provide Support to Babyscripts Through Strategic Partnerships and Investments
Babyscripts, the leading virtual care platform for managing obstetrics, today announced a new round of investments through their Strategic Partners Program, a unique investment bloc composed of health systems interested in forwarding Babyscripts’ cutting-edge digital solutions for pregnant populations. Partners include Phoenix-based Banner Health, one of the largest nonprofit health care systems in the country; the CU Healthcare Innovation Fund, located on the University of Colorado Anschutz Medical Campus in Aurora, Colorado; the Froedtert & the Medical College of Wisconsin health network, an integrated health care system based in Wisconsin; and WellSpan Health, an integrated health system serving central Pennsylvania and northern Maryland.
This investment round is structured to leverage the input and support of clinical and health system partners, ensuring that Babyscripts’ product development and future roadmap aligns with customer needs.
“From the beginning, we’ve set ourselves apart from other tech companies by partnering with physicians to make sure that we’re developing solutions that will actually be useful and improve outcomes, not just look and feel ‘cutting-edge’,” said Juan Pablo Segura, co-founder and President of Babyscripts. “This investment is validation that health systems see the value of our solution — and they’re willing to put their money on it.
“We believe the future of healthcare is combining virtual patient management and remote monitoring technologies in ways that increase access and improve outcomes at lower cost” said Steven Lindseth, General Partner, CU healthcare Innovation fund, “Babyscripts has perfected this model against the societal imperative to improve maternal health, a mission that we can all agree is critical to fixing US healthcare.”
The majority of the investors are current customers of Babyscripts, uniquely qualifying them to offer support and demonstrating their confidence in the company’s value.
“Banner is proud to invest in Babyscripts’ highly innovative offerings for virtual maternity care, which we hope to scale across our six-state system,” said Scott Nordlund, chief strategy and growth officer at Banner Health and head of Banner Innovation Group. “Central to our innovation strategy are partners like Babyscripts, with whom we can tailor streamlined digital solutions for our patients to make health care better, simpler, and easier to access.”
“We know that meeting our patients where they are and connecting in a personal and meaningful way outside of the clinic walls can improve the health and well-being of expectant moms and their babies,” said Michael L. Anderes, FACHE, chief innovation and digital officer, Froedtert & the Medical College of Wisconsin health network.
“Our partnership with Babyscripts began in response to what we hear from new moms,” said Megan Lecas, Senior Vice President of Service Lines at WellSpan Health. “They want greater access, more convenience, healthier outcomes and fewer appointments when appropriate. Babyscripts complements the expert care provided by our women’s health team while providing more flexibility for consumers.”
Babyscripts has spent the last six years building a clinically-validated, virtual care platform to allow OBGYNs to deliver a new model of prenatal care. Using internet-connected devices for remote monitoring, Babyscripts offers risk-specific experiences to allow providers to manage up to 90% of pregnancies virtually, allowing doctors to detect risk more quickly and automate elements of care.