This recognition, along with $2MM in recent funding, has the Lover App well positioned to treat users’ sexual problems and improve overall sex lives
Lover, a digital therapeutic app for improving users’ sex lives and treating sexual problems, announced that the FDA has approved the app, and that it has joined the FDA’s Safer Technologies Program STeP. With this recognition, users of Lover can make fundamental changes to their sex life. The FDA has stated that Lover has been shown to provide “significant safety advantage in treating or diagnosing less serious diseases or conditions” and “can also provide an important public health benefit.”
Through the STeP program, which aims to enable people to access safer medical devices to improve health outcomes, Lover prides itself on being a science-based approach to solving sexual problems and guides its users through a process of self-discovery with customized advice and educational content. After a private 30-minute consultation of personalized 1-2-1 coaching and goal-setting, clinically proven advice and exercises are curated to steer users towards a fulfilling and healthy sex life, essential to personal well-being and relationship satisfaction.
This news comes on the heels of Lover also closing its latest round of funding, a bridge totaling $2M led by investors including Lerer Hippeau, Manta Ray, Global Founders Capital and FJ Labs. These significant investments and proof points will support Lover’s continued growth in 2022, offering customers an unprecedented mobile sexual healthcare experience.
“We are delighted to be the first digital therapeutic for sex approved by the FDA,” said co-founder Nick Pendle.” “Since our launch, Lover has always aimed to be the most effective sexual wellness app on the market, and has proven to be such with 86 percent of users reporting improvement within 2 weeks of using the Lover courses. The FDA’s approval of their STeP program is the ultimate endorsement of this.”
“At Lover, we have believed the product, exercises, and educational content we have built with our medical expert, Dr. Britney Blair, and her team of experts can help millions of people enjoy a better sex life and happier relationships,” says co-founder Jas Bagniewski. “We’ve been proven to be a safe and efficient way to deal with sexual problems. Lover works, and we couldn’t be prouder that following a rigorous review, the FDA agrees with us.”